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Penguin 2.1: What Changed Since 2.0, and How to Recover by @jaysondemers

On Friday, October 4, 2013, Google released the fifth edition of its Penguin update. If this latest version of Google’s web spam hunting algorithm has you concerned, you’re not alone. What is Google Penguin? Penguin’s job, in the most basic sense, is to devalue manipulative links. It does this to penalize websites that use one […]

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Jayson DeMers

Jayson DeMers is the founder & CEO of AudienceBloom, a Seattle-based content marketing & social media agency. You can contact him on LinkedIn, Google+, or Twitter.

The post Penguin 2.1: What Changed Since 2.0, and How to Recover by @jaysondemers appeared first on Search Engine Journal.

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