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Reclaim Lost Link Juice by Capturing 404 URLs

This has happened to most of us at one point or another: We start optimizing a website’s URL structure or permalink slugs to be more user- and SEO-friendly, and we end up forgetting about an old URL that dozens of websites were already linking to. Since your old page no longer exists, Google will likely […]

Author information

James Parsons

James Parsons is the SEO Client Manager at AudienceBloom.com, a Seattle-based SEO firm. You can find him through his personal blog, Google+, or by email.

The post Reclaim Lost Link Juice by Capturing 404 URLs appeared first on Search Engine Journal.

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