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SEJ at SES San Francisco: Beyond the Like: Social Media Tracking, Testing & Targeting Session Recap #SESSF by @wonderwall7

In the last Business Intelligence track session of the day, Keith Messick, VP of Marketing at Topsy, and Jon Morris, Founder and CEO of Rise Interactive, spoke about moving beyond the simple desire for “likes” to focus more on how tracking, testing, and targeting can help you create more influential social media campaigns. Messick reminded us […]

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Kelsey Jones

Search & Social Consultant at MoxieDot.

Kelsey Jones helps clients around the world grow their social media, content, and search marketing presence. She enjoys writing and consuming all kinds of content, both in digital and tattered paperback form.

The post SEJ at SES San Francisco: Beyond the Like: Social Media Tracking, Testing & Targeting Session Recap #SESSF by @wonderwall7 appeared first on Search Engine Journal.

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