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Why Relationship Marketing Trumps Content Marketing

The dream of every business is to have a loyal customer base which consistently buys its products and enthusiastically tells everyone they know to buy them, too. The world of advertising gives us lots of ways to get our message out there, but only relationship marketing lets us create true two-way communication with our customers. […]

Author information

Timothy Carter

Timothy Carter is the search & social media mind at Smash Hit Displays Trade Show Displays . When Tim isn’t telling the world about the great work his company does, he’s helping others with their social media marketing. In his free time he’s teaching his wife and kids how to rock at disc golf and ping pong.

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